Strategic Plan, Part 1: Environmental Scan
Writea 1,050 word minimum environmental analysis in which you include the following:
- Determine how to create value and sustain competitive advantage using the environmental scanning strategy.
- Evaluate the company’s external environment.
Assess the company’s general environment.
- Evaluate the organization’s industry operating environment
- Identify the long term objectives of the organization
Grading Guide
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Content |
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Partially Met |
Not Met |
Comments: |
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The paper uses an organization according to the following: · Current employer · Most recent or former employer · Place of business that you have patronized or have been familiar with over a long period of time. · The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future. |
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The paper includes a determination of how to create value and sustain competitive advantage through environmental scanning strategy. |
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The paper includes an evaluation of the company’s external environment. |
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The paper includes an assessment of the company’s general environment. |
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The paper includes an evaluation of the organization’s industry operating environment. |
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The paper is 1,050 to 1,400 words in length. |
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Total Available |
Total Earned |
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3.5 |
#/3.5 |
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Writing Guidelines |
Met |
Partially Met |
Not Met |
Comments: |
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The paper and presentation—including tables and graphs, headings, title page, citations, and reference page—are consistent with APA formatting guidelines and meets course-level requirements. |
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The paper and presentation include properly cited intellectual property using APA style in-text citations and a reference slide or page. |
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The paper and presentation include major points that are stated clearly, organized logically, and supported by specific details, examples, or analysis. |
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The paper and presentation include sentences that are complete, clear, and concise. |
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The paper and presentation follow proper rules of grammar and usage including spelling and punctuation. |
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Total Available |
Total Earned |
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1.5 |
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Assignment Total |
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5 |
#/5 |
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Additional comments: |
