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dq 1

Engaging Your Customers (graded)

Choose one of the Action Tips presented in Chapter 2 of the textbook and describe the tip, as well as how you would implement it for a particular company.

dq 2

Listening to Your Customers (graded)

Choose one of the Action Tips presented in Chapter 3 of the textbook and describe the tip, as well as why it is important. Illustrate your argument with an example.

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