While not one of the four key forms of intellectual property, ____ are an important form of intellectual property.
A.
assets
B.
Internet domain names
C.
brand names
D.
products
E.
services
The owner of a? ____ is granted a legal monopoly for a limited amount of time.
A.
store
B.
patent
C.
brand
D.
process
E.
product
In? 2013, the United States Patent? & Trademark Office? (USPTO) received more than? ___ patent applications.
A.
?200,000
B.
?600,000
C.
?75,000
D.
?100,000
E.
?500,000
In? 2013, 94 percent of all patent applications were for? _____ patents.
A.
business method
B.
design
C.
utility
D.
process
E.
plant
Netflix has patented its method for allowing customers to set up a rental list of movies they want mailed to them or that they wish to download for streaming purposes. This is an example of a? ___ patent.
A.
design
B.
business method
C.
utility
D.
process
E.
plant
A design patent is good for? ____ years from the grant date.
A.
6
B.
14
C.
25
D.
12
E.
9
While a utility patent protects the way an invention is used and? works, a? ___ patent protects the way it looks.
A.
visual
B.
plant
C.
business method
D.
general purpose
E.
design
The term for plant patent protection is? ___ years from the date of the original application.
A.
14
B.
20
C.
9
D.
10
E.
25
The first step in the process of obtaining a patent is? _____.
A.
hiring a patent attorney
B.
determining what type of application to file
C.
conducting a patent search
D.
filing a patent application
E.
making sure the invention is practical
?_____ takes place when one party engages in the unauthorized use of another? party’s patent.
A.
Corporate espionage
B.
Law breaking
C.
Industrial espionage
D.
Patent infringement
E.
Patent war
The name? “Macy’s” is an example of a? ____.
A.
design patent
B.
trademark
C.
tagline
D.
copyright
E.
utility patent
There are four types of? trademarks: trademarks,? ____, collective? marks, and certification marks.
A.
process marks
B.
benchmarks
C.
utility marks
D.
service marks
E.
design marks
Which of the following are NOT protected under trademark? law?
A.
Fragrances
B.
Numbers and letters
C.
Sights
D.
Sounds
E.
Words
Which of the following CAN be? trademarked?
A.
Sounds
B.
Surnames
C.
Deceptive matter
D.
Immoral or scandalous matter
E.
Descriptive marks
?_____ arises? when, over? time, consumers start to identify a trademark with a specific product.
A.
Product association
B.
Secondary meaning
C.
Product familiarity
D.
Attribution familiarity
E.
Product attribution
Which of the following is NOT protected by a? copyright?
A.
Literary works
B.
Ideas
C.
Musical compositions
D.
Computer software
E.
Dramatic works
A copyright notice is also called the copyright? ____.
A.
watermark
B.
copyright rule
C.
bug
D.
sign
E.
appeal
?____ is the limited use of copyrighted material for purposes such as? criticism, comment, news? reporting, teaching, or scholarship.
A.
Fair use
B.
Promotion
C.
Infringement
D.
Attribution
E.
Plagiarism
Trade secrets include? _____, product? formulas, financial? forecasts, employee? rosters, logs of sales? calls, and laboratory notebooks.
A.
advertisements
B.
marketing materials
C.
marketing plans
D.
product brochures
E.
price lists
Which of the following is NOT a criterion to qualify for trade? protection?
A.
Is not known inside the company.
B.
Was developed at great? cost, time, and effort.
C.
Is valuable and provides the company a compelling competitive advantage.
D.
Cannot be easily? duplicated, reverse? engineered, or discovered.
E.
Is safeguarded by stringent efforts to keep the information confidential.
Which of the following is NOT a physical measure to protect trade? secrets?
A.
Restricting access
B.
Maintaining logbooks for visitors
C.
Maintaining logbooks for access to sensitive material
D.
Labeling documents
E.
Maintaining? low-cost overall security measures
Which of the following is NOT a question to ask when conducting a patent? audit?
A.
Are current copyright maintenance fees up to? date?
B.
Do we have any business methods that should be? patented?
C.
Do our scientists properly document key discovery? dates?
D.
Are products under development that require patent? protection?
E.
Do we own any patents that are no longer consistent with our business plan that could be sold or? licensed?
