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Summarize your research findings by preparing strategy-evaluate
Step 1 visit http://marketwatch.multexinvestor.com,
http://moneycentral.msn.com, http://finance.yahoo.com, www.clearstation.com to
locate strategy-evaluation information on competitors. Read some recent
articles that discuss the fast-food restaurant business

Step 2 Summarize your research findings by preparing a
strategy-evaluation report. include s summary of McDonald’s strategies and
preformance in 2010 and a summary of your conclusions regarding the
effectiveness of McDonald’s strategies.

Step 3 Based on your analysis, do you feel that McDonald’s
is pursuing effective strategies? What recommendations would you offer to
McDonald’s chief executive officer?

Create a minimum two page APA formatted paper evaluating
McDonald’s strategy. Choose at least one of McDonald’s competitors and discuss
its position relative to McDonald’s. Comment on McDonald’s prospects of success
against this competitor.

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