Module 4 – Case
STRATEGY IMPLEMENTATION AND MONITORING
Assignment Overview
In the Module 4 Case, we will investigate the control systems
at the Coca-Cola Company.
Case Assignment
Visit the website of the Coca-Cola Company:
http://www.coca-colacompany.com/, and go to the Investors page. Look around at
this page (there is a lot of excellent information here), and search for
information related to the organization’s structure and controls. Then, locate
the company’s most recent Annual Reports and 10-K filings. After completing
some research at Coke’s website, in the library, and on the internet, please
address the following:
Describe the organizational structure at the Coca-Cola
Company (what form of structure does the company have?). Include any
information you can find regarding the company’s Board of Directors and the
company’s committees.
Describe the organization’s culture. How well does the
company’s Values statement align with its culture?
Do some research at the Coca-Cola Company website and in the
library (be sure to look at trade magazines and newspapers as well) and find as
much information concerning the company’s control systems as you can (budgets,
inventory control, annual objectives, functional strategies, policies and
procedures, personnel evaluation systems, or other). Describe these controls,
and discuss how they assist in keeping Coca-Cola’s strategies on-track.
In the Module 3 Case, you identified a grand strategy (or
grand strategies) that the company should follow. Do the company’s
organizational structure, culture, and control systems align well with this
strategy? Explain.
Assignment Expectations
Your Case Assignment should be a minimum of 5 pages in
length.
You are required to use APA formatting and you are required
to cite and reference your sources.
There should be a minimum of three (3) reputable sources cited and
referenced in your paper (your sources must be different from the sources
provided you in the Background materials).
Please make sure you review the assignment rubric prior to
writing your assignment.
