MBA 6601 International Business Course
MBA/6601 Unit I Essay
Using at least
your textbook and a minimum of two additional sources, answer the following
questions. Your paper should be at least two pages in length, excluding title
and reference pages. Follow APA style guidelines.
·
You are the CEO of XYZ
manufacturing company. You have decided that you would like to market your
product to Turkey. Consider the following points in your paper; you can make
assumptions, but support your work with facts and scholarly references:
o
Discuss the reasons why your
company would want to expand overseas.
o
Discuss what your mode of
international business would be and how moving abroad will expand sales.
o
How will you minimize risks and
acquire resources?
o
What are the factors you may
face expanding into a foreign market? How might you mitigate those barriers?
MBA6601 Unit I Discussion Board
Why is an
international country’s culture important when considering how to expand into
that country’s marketplace? What additional plans must a U.S. based company
consider before taking their product or service to global markets? Please be
specific.
