1 Based on research you conduct online and the assigned
articles in this week’s readings, locate three specific examples of application
of the Marketing Mix through product placement in one or more of the following:
media, sports, and/or entertainment shows.
2
Then, for
each example, share at least one related legal or ethical issue, and explain
why you think it could be an issue.
3 Use this week’s Learning Materials and/or additional
cited research to support your post. Use
APA-formatted in-text citations and a reference list.
Please see articles webpages. It needs to be 350 words.
1)
http://www.adweek.com/news/television/if-youre-not-least-thinking-about-branded-content-youre-missing-out-164378
2) https://www.washingtonpost.com/news/wonk/wp/2015/06/12/jurassic-world-shows-just-how-weird-product-placement-has-become/
