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Management was concerned about work performance on the shop-floor. Output was down on previous years, and there were more rejects than ever on the production line. The operations manager decided to hold a brainstorming session with the foremen. The following summarizes what took place.

PROBLEM AS GIVEN: Employee output down and more rejects on production line.

PROBLEM RESTATEMENTS: How to …

1: increase performance levels

2: get a better trained workforce

3: improve work quality

4: make employees work harder

5: motivate workers to higher performance

6: reward good performance

7: improve working environment

8: achieve job enrichment

9: get hold of improved machinery

10: encourage workers to work longer hours

Restatement 5 was take as the basis for idea generation, and the following ideas were illustrative of those produced:

1: increase wages

2: vary job routines

3: provide on-the-job training

4: improve housekeeping

5: give workers more responsibility

6: better incentives

7: performance-related pay

8: give feedback on individual or group performance

9: competitions

A couple of wild ideas were thrown into the session as well:

1: eliminate the need for work

2: offer employees millions of pounds as an incentive

Questions

1 What use, if any, could the above ideas be in helping to solve the problem?

2 Can you build on the ideas produced in any way so as to improve them?

3 Try using some of the other problem restatements to produce insights into the problem.

2-3 pages

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