Your Final Paper should reflect all the blocks assembled as ONE paper/file. This paper will be graded on originalty 95%, relevancy and being substantive.And it is worth 25 points of your total Final Grade. You must cite all the elements and sub-elements required as per your sample in the textbook Business Plan, page 50 for “The Daily Perc” (Table of Contents) that contains 8 sections with each section’s sub-elements.
(The Chapters related to this Block 1 are 1,2 and 3)
1.0 Executive Summary
1.2 Keys to success
2.0 Mission, Vission and Culture
2.1 Mission
2.2 Vision
2.3 Culture
3.0 Company Summary
3.1 Company Ownership
4.0 Market Analysis Summary
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.2 Competitive edge
(The Chapters related to this Block 2 are 4,5 and 6)
4.0 Market Analysis Summary
4.1 Market Segmentation
4.2 Target Market Segment Strategy
4.3 Industry Analysis
5.0 Strategy and Implementation Summary
5.1 Products
5.2 Competitive Edge
5.3 Marketing Strategy
5.4 Sales Strategy
5.4.1 Sales Forecast
(Block 3)
1.0 Executive Summary
1.1 Objectives
3.0 Company Summary
3.1 Company Ownership
3.2 Start-up Summary
5.0 Strategy and Implementation Summary
5.4.1 Sales Forecast
7.0 Financial Plan
7.1 Important assumptions
7.2 Breakeven Analysis
7.3 Projected Profit and Loss
7.4 Projected Cash Flow
7.5 Projected Balance Sheet
7.6 Business Ratios
8.0 Funding Request and Exit Strategy
8.1 Funding Request
(The Chapters related to Bocks 4/5 are 11,12,13 and 14)
1.0 Executive Summary
1.1 Objectives
1.2 Keys to Success
2.0 Mission, Vission and Culture
2.1 Mission
2.2 Vision
2.3 Culture
3.0 Company Summary
4.0 Market Analysis Summary
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.1 Products
5.2 Competitive Edge
5.3 Marketing Strategy
5.4 Sales Strategy
5.4.1 Sales Forecast
6.0 Management Operations and Summary
6.1 Personnel Plan
6.2 Physical Locations and Facilities
6.3 Inventory Production, and Quality Assurance
7.0 Financial Plan
7.6 Business Ratios
8.0 Funding Request and Exit Strategy
8.2 Exit Strategy
8.3 Milestones
BOOK:
Entrepreneurship: Starting and Operating a Small Business (3rd Edition)
ISBN-13: 9780132784085
ISBN-10: 0132784084
Authors: Steve Mariotti; Caroline Glackin
Edition: 3
Binding: Paperback
Publisher: Pearson
