In this assignment, conduct independent research to find examples of “failed” products (defined as products that been introduced, then withdrawn, from the market by the company). Include the following elements:
- A short description of three “failed” products.
- Your analysis of the cause or causes of these product failures.
Your assignment should be 3-4 page(s) in length.
One to two peer-reviewed journal articles are required. Reference all sources using APA format. For guidance using APA format, please contact your instructor.
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