Week 10 Discussion 1
“Personal Marketing Communications” Please respond to the following:
MUST HAVE ONE REFERENCE THAT YOU QUOTE FROM
- Select a health care provider with which you are familiar and determine the best way for that provider to leverage word-of-mouth marketing. Explain your rationale.
- Discuss the best way to leverage the latest electronic interactive direct-marketing tools in health care. Provide specific examples to support your response.
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