Assignment Objective: #1 Compare and contrast frameworks
to analye global business operations. #2 Evaluate an
organization’s internal and external environment and
competitive position. #3 Compare and contrast competitive
strategies.
Assignment Purpose:
Assignment Description: Identify an organization’s
opporunities, threates, strengths and weaknesses.
Week 3 Assessment: Case #2, Walt Disney Company
As unemployment lingers and economic growth slow, people
tend to spend discretionary funds on what they need rather
than what they want – including entertainment and vacations.
Given that, what are Disney’s opportunities and threats,
strengths and weaknesses? What are the implications of your
findings on strategy development?
Question 1
What are the key components of an internal audit? What are the implications of
having a thorough understanding of each? Using your firm (or a firm that you familiar
with), select a significant company resource (such as engineering capability, or supply
chain, or customer service) and apply the Four Tests of a Resources Compeititve
Power and determine if provides a sustainable competitive advantage. Support your
input
Questionn2. Explain how you would conduct an internal strategic management audit
and competitive strength assessment. As a business leader, explain how you would
organize a strategic internal information scanning system. Why is it important to
understand the 5 sources of revenue as part of the internal analysis? Lastly, as a
business leader, you will have to determine what strategic issues and problem warrant
"front burner" attention. How will use as manager employ the tools available to you in
order to make those determinations?
