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Question 5 – Uber’s Business Model [10 points]

Address the following points in your Assignment Answers document. Explain your answers in whole sentences.

  • In Weeks 11 & 12, you learned about e-business and e-commerce business models. Which type of e-commerce is Uber applying? What is Uber’s role in this commerce? How does Uber generate revenue?
    [3 points]

    What are the advantages and disadvantages for customers in Uber’s business model? In your answer, address in particular the use of smartphones and of the mobile app.
    (Minimum: 150 words)
    [5 points]

    In Weeks 9 & 10, you learned about social computing technologies and different social shopping models. Which type of social shopping model does Uber offer?
    [1 point]

  • Do you think that Uber’s service is good for the environment? (Minimum: 100 words) [1 point]

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