15-20 pages (20 maximum), double spaced
12 point font , Times New Roman
1” margins
Details:
Assignment Overview and Requirements
You have completed the course, and should now have the requisite understanding of how to apply the tools and methodology of Stage-Gate®. So, let’s do it! You will be responsible for walking 7 widgets from the Ideation stage, through the post launch review. Obviously, not all 7 widgets will make it through this process, so at each Gate, you will be responsible for making Go/Kill information using the information available at that Stage.
The intent of this assignment is APPLICATION – understanding the definitions of what Stage-Gate® is or isn’t, is important, BUT it is not the focus of this assignment, so more than two pages worth of definitions, or the like, will result in negative points.
APPLY STAGE-GATE® – use what you have learned in this course to make decisions and move ahead with those decisions. You are in charge, and you are responsible for bringing these Widgets to launch.
Good luck!
Assignment Background
- Covering all of the topics addressed in the course
- Use analysis and argument in order justify your decisions – you are the one with all of the knowledge on these widgets.
- Use hard numbers (but feel free to make them up – there is no true source of the information other than deep within your head!) That goes to say, if (and when) you decide to discuss the financial analysis tools, discuss all of the elements of the midterm. Or, when making decisions on which projects pass the Go to Development Gate, don’t forget about non-financial based analysis tools.
- Follow what is deemed “the cardinal rule” for this project (see below.)
- Use your imagination!
- Follow the point’s breakdown.
The Cardinal Rule
7 ideas should translate to into 4 projects in development, 1.5 projects launch, and 1 project will succeed. J
Points Breakdown
Worth 300 points
5 pts for flow
25 pts for Ideation
25 pts for Discovery/Ideation
25 pts for Scoping
25 pts for Building the Business Case
25 pts for Development
25 pts for Testing and Validation
25 pts for Launch
20pts for Gate 1: Idea Screen
20pts for Gate 2: 2nd Screen
20pts for Gate 3: Go to Development
20pts for Gate 4: Go to Test
20pts for Gate 5: Go to Launch
10pts for Gate 6: Post Launch Review
0 or 5 pts for stating a Go/Kill decision at each Gate
5 pts proper format
BONUS: 30 pts maximum creativity and depth of the background that you develop for this examination – ie make this a good read!
