Case Study: five page, double spaced analysis of the case: APA
Company: Enron
https://www.youtube.com/watch?time_continue=1&v=Bo1tSrXMHGQ
Describe the nature of the organization under
consideration and its competitors.
Provide general information about the market
and customer base.
Indicate any significant changes in the
business environment or any new endeavors
upon which the business is embarking.
Analyze its management structure, employee
base, and financial history.
Describe annual revenues and profit.
Provide figures on employment. Include
details about private ownership, public
ownership, and investment holdings.
Provide a brief overview of the business’s
leaders and command chain
Identify the key issues
Describe how the business responds to these issues/ problems
Indicate whether or not each aspect of the
response met its goal and whether the
response overall was well-crafted.
Suggest alternative or improved measures
that could have been taken by the business
Describe what changes you would make in the
business to arrive at the measures you
proposed
Include:
changes to organization
strategy
management.
