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Business Communication, Ch. 1, Establishing Credibility

After studying this chapter, you should be able to do the following: (in 150-200 words)

  1. Explain the importance of establishing credibility for business communications.
  2. Describe how competence, caring, and character affect your credibility as a communicator.
  3. Define and explain business ethics, corporate values, and personal values.
  4. Explain the FAIR approach to ethical business communications.

Business Communication, Ch. 3, Listening, Team Communication, and Difficult Conversations (summary in about 150-200 words)

Business Communication, Ch. 4, Communicating Across Cultures (summary in about 150-200 words)

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