Expanded Concept Statement Assignment
- Describe type of operation that this will be. (more details than the Initial Concept Document)
- Where will it be located?
- Identify target market. Who are they ?Why will people dine here?
- Outline/overview of menu. Signature items
- Pricing levels. Average cover.
- Hours of operation and days.
- Bar/lounge. Describe them if you will have them.
- Service style
Overall description of your restaurant.
Hours of operations
Menu outline
Bev program outline
Describe the facility (FOH and BOH)
# of seats.
Basic layout of dining room. Hand drawn is fine.
Basic layout of the kitchen.
Any special equipment needed?
An overall Organizational plan for the restaurant. What will you need in terms of management to run this? Overview of staffing needs.
Anything else that will give me an overall idea about how your operation will work.
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