Topic: eBay Inc.: Bidding for the Future
Questions: 1. Conduct a competitor analysis of eBay’s main online rivals. Given its strengths and weaknesses, how can eBay sustain its competitive position?
2. How has eBay historically differentiated itself from its main competitors? Which, if any, new bases of differentiation does eBay need to compete in the future?
3. How can eBay overcome the key strategic challenges facing it?
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