- 1. What are DTI’s strengths and weaknesses? What does it deliver to its customers that Sharp and other competitors do not?
- 2. What must DTI do to be successful? Would these be different if DTI were not a joint venture of the two giants, IBM and Toshiba? What does it take to be outstanding in the flat panel display business?
- 3. What principles and concepts does one apply to improving a complex production system such as flat panel process technology?
- 4. What should Shima-san do? How might his previous experience shape his decision?
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