Course: Business Research for Decision Making
NOTE: Our discussion is the same for two weeks. So you still have to do an Executive
Summary for Walmart (in Kenya) but different than what you did last time with citations
and Reference.
Post an executive summary of your Comprehensive Project in the body of a post in this
discussion (please do not use attachments). An Executive Summary is a one-page document that
outlines the purpose, process, findings, discussion, and findings of a report submitted to
management. CEOs often read and assess an Executive Summary before deciding to read the
entire report, so this must be high quality narrative that demonstrates the significance of the work
undertaken, the objectivity of research and analysis underpinning the report, and the credibility
of the resulting conclusions.
