Assessment 2: Career Reflection (15%)
Overview
Task: Written task exploring your career options
Length: 1000 words
Due Date: See unit guide
Details of the task
Individual task – You will be required to write a comprehensive reflection based on your career aspirations
and how your course has impacted your career prospects.
Context
You have spent a lot of time and money in completing a degree which will assist you in finding
employment or moving to further study. Your undergraduate course has facilitated the development of
hard (eg preparing financial reports) and soft (eg problem solving) skills. Completing a challenge project
in a multi-disciplinary team may be evidence that you can execute those skills. You may also be involved
in paid employment &/voluntary work. In IBC2/PD2 you prepared an ePortfolio, CV and worked on a
career plan. It is time to update this to reflect your personal and academic development during the last 12
months.
The following 3 tasks will give you an opportunity to STOP and once again reflect on the values, skills
and knowledge that you can promote when you apply for employment or post graduate study.
Purpose of assessment: To demonstrate the student’s ability to use self-reflection to articulate the values,
skills and knowledge that they have developed throughout their undergraduate degree.
The student will submit a 1000 word ‘Career Planning Report’ that includes a Values Audit (100 words);
Capability Audit (650 words); Graduate Pitch (250 words). This is an INDIVIDUAL assessment piece.
Task 1 – Values Audit (100 words)
1. List and rank at least 5 personal values that influence your life choices. Explain why
consideration of values is crucial to career management. Use 2 academic references to support
your answer.
2. What field of work/further study do you intend to pursue? List at least 5 hard skills you have
developed via your undergraduate course and explain how they will assist you in your field of
work/further study?
Task 2 –Capability Audit (650 words)
Read the 5 resources below
1. Robles Marcel, 2012 , ‘Executive Perceptions of the Top 10 Soft Skills Needed in Today’s
Workplace’, Business Communication Quarterly Vol 75, No 4, pages 453–465
2. Karl, L 2004 ‘Articulating Skills in the Job Search’ Business Communication Quarterly Vol. 67
Issue 2, p198
3. Australian Public Service, Fact Sheet 5 Addressing selection criteria, viewed November 16 2014
<http://www.apsc.gov.au/publications-and-media/current-publications/cracking-thecode/factsheet5 >
4. 2013 Monash University, Sample Interview questions, viewed November 16 2013
<http://www.monash.edu.au/careers/students-grads/apply-for-a-job/interviews-samplequestions.html >
5. Graduate Capabilities in your Unit Guide BPD3100 Applied Business Challenge
1. Using the readings and your own reflections provide a written response to the 5 most common
selection criteria used by employers when choosing graduates. It is essential that you provide
examples to support your responses. (650 words). The selection criterion is
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demonstrated capacity to communicate effectively
good organisational and administrative skills
proven ability to work as part of a team
well-developed customer service skills
Proven ability to manage projects.
Task 3-Graduate ‘Elevator Pitch’ (250 words)
The e Portfolio and personal website prepared in IBC2/PD2 was the start of your personal branding. This
requires constant updating. In this task you will synthesise all the information from Task 1 & Task 2 to
update or further develop your personal brand. You will prepare a
• Graduate Elevator Pitch
• Social Media Platform, we are using LinkedIn (It is has obvious connection with career
advancement)
An "Elevator Pitch" is a concise, carefully planned, and well-practiced marketing message about your
professional self that your potential manager or interviewer should be able to understand in the time it
would take to ride up an elevator (2 minutes or less). Prepare your pitch as a 250 word document, you
MAY use youtube to record and deliver to your facilitator, include the link in your submission.
Which social media platforms will/do you use?
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LinkedIn
Blogging
WordPress, LinkedIn publishing platform, etc.
Microblogging sites
Twitter, Facebook, Google+, etc.
Video & audio sites
YouTube, podcasting, SlideShare
Image posting
Instagram, Pinterest, Twitter
Having prepared your elevator pitch, it is time to either create or update your LinkedIN account. Take
screen shots of your LinkedIn account and include in your submission in this assessment. Locate 2
academic references that will assist you to prepare your pitch and personal branding.
References nd, University of California, Creating An Elevator Pitch – Two Minutes or Less, University of
California, viewed November 18 2014,<http://career.sa.ucsb.edu/students/job-search/creating-elevatorpitch-two-minutes-or-less>
Summary of what to hand in for this assessment.
• Task 1. (100 words)
• Ranked list of at least 5 personal values that influence your life choices
• List and explanation of 5 hard skills you will need.
• Task 2. (650 words)
• Example responses to 5 most common example criteria in job descriptions
• Reflection and action plan for a skill gap
• Task 3. (250 words )
• Elevator pitch as words or youtube clip
• Your “linked in” social media personal branding.
Preparation
You are expected to have completed all the readings and learning activities set up especially in weeks 3-4.
you should also refer back to your ePortfolio developed in BPD2100.
Assessment Criteria and Submission
Please read the rubric set up for this assessment taks carefully. These are the criteria that you will be
assessed against for this task. It is important that you read and understand the rubric before you attempt to
write this assessment. Understanding the criteria written in this rubric will help you clarify what we are
looking for in this assessment.
The rubric for this task can be viewed in the unit guide and the assessment dropbox.
Once you submit your essay, you will be able to see Originality Report (via Turnitin), which you can use
to improve your essay based on the report. You will be able to submit multiple files per submission and
submit your files more than once.
