OPERATING ENVIRONMENT ANALYSIS
Research the operating environment of a well-known service industry company (Uber, UPS, or Visa). Present an analysis of the company in the context of its operating environment, addressing the following:
- Determine what companies are its competitors.
- Evaluate how the company differentiates itself from the competitors.
- Describe the competitive advantages the company has compared to other companies.
- Determine what new customers the company may add, based on the existing product line.
- Examine what additional product lines the company might consider as an avenue of growth.
Categories: