Environmental Factors Affecting Global and Domestic Marketing Decisions – Toyota
domestic marketing decisions? Address the following as they relate to Toyota’s
marketing decisions:
– What influence does global economic interdependence and
the effect of trade practices and agreements have?
– What is the importance of physical infrastructure and
demographics?
– What is the influence of cultural differences?
– What is the importance of ethics versus legal obligations
and social responsibility?
– What is the effect of the influence of international
relations and political systems?
– What is the influence of the Foreign Corrupt Practices Act
of 1977, as well as the influence of local, national, and international
legislation?
– What effect does technology have?
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