What must a company do to transform its strategy when it
decides to transform into an e-Business?
Why is scalability important in building an e-Business IT
infrastructure?
How can Internet-based technologies be used to automate the
supply chain?
Discuss strategic opportunities for e-Commerce enabled
supply chains.
How can you use the Social Presence Theory to promote more
effective communications with customers through marketing?
Discuss two Web-based promotional techniques. Provide
advantages and disadvantages of using each.
How has the advent of the Internet created opportunities for
marketing?
What, if any, are the dysfunctional aspects of the “New
Economy” promoted by e-Business? Identify any legal, ethical, regulatory
and social issues that might negatively impact people, organizations and/or
society.
Discuss organizational ethical processes as well as
regulatory and legal rulings that might affect consumer trust when using an
e-Business website.
Why is benchmarking an important activity in the analysis of
e-Business Web sites?
Why is it important to keep abreast of technology trends
when running an e-Business? Comment on one recent technology trend and discuss
how it might affect an e-Business.
