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1. Describe Differential analysis to drop/keep customers

2. Describe Differential analysis regarding product line offerings

3. Describe Differential analysis regarding Make-or-Buy decisions

4. Discuss the role qualitative information may have in differential analysis

5. Discuss sunk and opportunity costs, why must managers consider these things?

Provide a brief explanation of why a managerial decision may be made, at times, that doesn’t align with the quantitative recommendations of the analysis.

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