H WEEK 4
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ASSIGNMENT INFORMATION
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Due Date
Monday,
April 30, 2018
9:00 AM
Points
Possible
240
View Rubric
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Instructors, training
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to grade
is within
the Instructor
Center. Assignment 2: In-Depth
Audience Analysis
Locate your
local Chamber of Commerce’s community
profile either online or in
printed material that describes
your local
community. Write a three to
four (3-4)
page paper on the
following:
Illustrate the
message’s view of the audience
and stakeholders
based on the written profile.
Create your
own analysis
of the
community stakeholders and audience using the demographics, geographics, psychographics, sociographics,
usergraphics, and webographics described in this chapter.
Give two
recommendations that would
improve the message, based on
audience analysis.
Provide your
rationale as to why your
version would be better than
the original.
The format
of the
paper is to be as
follows:
Typed, double-spaced,
Times New Roman font (size
12), one-inch
margins on all sides, APA format,
Microsoft Word document.
Use headers
for each
of the
subjects being covered, followed by
your response.
In addition
to the
three to four (3-4) pages
required, a title page is
to be
included. The title page
is to
contain the title of the
assignment, your name, the instructor’s name, the course title,
and the
date.
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