Graded Homework

Value proposition

10

Specific evidence that people will buy your
product or service. What is your hook? Describe your primary research, and
explain how the results validate the value of your product or service to your
target audience. Primary market research is the key to this evidence. Prove
that if you make this investment, customers will buy what you are selling.
What is your competitive edge?

Pricing strategy

10

Describe your pricing strategy and specific
prices. How did you arrive at these prices? What are competitive prices? Why
are yours different? How do your prices relate to costs and your development
investment?