- MKTG201 Fundamentals of Marketing
- What is the marketing mix? Ch. 1.1
- Discuss how conducting a SWOT (strengths, weaknesses, opportunities, threats) analysis helps a firm (or an individual) develop its strategic plan. Ch. 2.4
Post should be 3 to 4 short paragraphs that reflect research, course content synthesis and reflection. Provide citations for the source of your learning.
Remember that this course uses APA formatting for all written assignments.
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