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Discuss:

  • The specific product to be discussed
  • The name of the company which makes/sells it
  • Why this product is meaningful to study
  • The product’s target market (to whom the product is positioned): Demographics, geographics, psychographics, behavioral dimensions
  • The company collaborators and intermediaries
  • The company’s primary competition
  • Three (3) strategic recommendations you’d make to the product in any of the four Ps of marketing (product, place/distribution, price, promotion) — and how these recommendations will affect the OTHER Ps in the marketing mix, along with adjustments (as necessary) to the target market.
  • 500-700 words, apa standards, citation, reference, abstract, plagiarism report is less than 10%

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