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  • Who was the company’s likely target market?
  • Why was the campaign successful or not successful? (I’m looking for data here — not just your personal opinion.)
  • What might have been some of the company’s goals with this campaign? And what type(s) of metrics might it have chosen to measure its success?
  • What medium/media did the company use — and, based on your understanding of the target market, why?
  • minimum of 350 words, plagiarism less than 10%, reference page, and abstract page please

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