The Firm is United Airlines
1. History of the Firm (2 to 3 pages)
Rely on the knowledge and skills developed in your core courses covering research methods to address the history of the firm. Analyze the current mission and vision statements and provide recommendations for possible revised statements for both.
Use Times New Roman or Arial typeface with a 12-pt font and 1-inch page margins throughout the manuscript. Sequentially number each page, except for the title page that takes no page number, at the top right corner with Arabic numerals. All other style/format requirements must comply with current APA guidelines for reporting research. This means, in addition to compliance with the style guidelines for headings, paragraphs, tables, and figures, any content not originated by you must be cited and referenced properly.
