A proposal serves the purpose of selling an audience on something. It attempts to sway a group of people to your way of thinking. A proposal is not a term paper or a study. It is supported by studies but is not a study in itself. It has to be structured in such a way that the reader can easily read and quickly process the information. A proposal is often accompanied by a presentation.
You write and present two persuasive, formal business proposals in this course.
1.The first proposal you write covers the Roaring Dragon Hotel (covered in Week 4). Focus on the proposal structure rather than solving all of the problems HI had with the Roaring Dragon Hotel. See these questions concerning the Roaring Dragon Hotel study that you may want to focus on (choose only one).
2.The second proposal covers an organizational theory work topic of your choice. It is highly encouraged that you choose a topic from your personal work as your final case study. The proposal should be something you are passionate about and see as needing change. It is your job to persuasively start this change through proposal and presentation. You can use fictional names if you want. Many students take topics for organizational change they want to pursue at their jobs and use this course as a sounding board or a trial run for some change program they want to initiate at work.
Each proposal includes the written proposal and a PowerPoint presentation.
1.Requirements for the written proposal ?Between 7-9 pages in length
?A format that conforms to the Plain English Requirements
?APA style reference section and in-text citations
?At least four references from reputable sources
2.Requirements for the PowerPoint presentation (Also see these Presentation Recommendations) ?An 8 to 12 slide PowerPoint presentation that covers your business proposal
?Include a one page executive summary (on a slide) that outlines the focus of the presentation; this is the only slide with extensive text
?Use the “no more than six lines per slide” rule; slides are used as speaking points and are not to be read by the speaker
?Each slide should have a contextually appropriate picture with as few words as possible
Follow the basic format of these proposal examples. For information about how you are graded on these proposals, see the Rubric for Proposals.
Remember you are selling an idea and not presenting a study. APA writing style has its place and is a necessary skill. However, business proposals are structured differently; in a fashion in which information is more quickly and easily processed by readers. Many graduate students find it hard to get out of the APA writing habit. APA writing is used for academic purposes, but other writing styles are better for business purposes.
Turnitin
You submit your Proposals to Turnitin and the weekly drop box. Follow the instructions on the Turnitin page to submit your assignments.
Proposal Two – Week 10
Assignment 10.1 – Written Proposal Two
Submit your second written Proposal to Drop Box 10.1.
Assignment 10.2 – PowerPoint Presentation Two
Submit the PowerPoint presentation for your second proposal to Drop Box 10.2.
