Generatea unique and original product or service.
Create a proposal of a product or service for a company using the AIDA model. You will add an introduction and conclusion, and your paper will include the following components:
- Define the product or service. Be explicit.
- Command the attention of the reader.
- Gain credibility and interest of your reader.
- Induce a desire for your reader to comprehend and apply your product or service.
- Close with a request for specific action. Make that course of action easy to follow to maximize a positive response.
- Include secondary research to support your argument, related to your product and/or service.
- Explain the contingency plan. What if the product or service does not work as planned?
- Indicate communication channels for total audience reach with guaranteed understanding and compliance.
- Consider cross-cultural and multinational implications.
Note: Main points from this proposal will be included in the Week 5 Persuasive Presentation.
Format the 1400 word proposal consistent with APA guidelines (10 points to be earned). Be prepared to present this proposal to the class (5 points to be earned).
Click the Assignment Files tab to submit your assignment.
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