Graded Homework

Length: 2,000 words

Assessment Objective

You have to undertake an in-depth evaluation of the following website:

https://www.dicksmith.com.au

Provide an overview and
description of the nominated website. Identify and elaborate the main
featureorfeaturesofthewebsite.Identifythepositiveandnegativeaspectsofthewebsite.Drawparticularattentiontothe
interaction and usability aspects of the interface. In addition you have to
answer the following two questions for the website:

Question1: Determine whether it is in the exposure stage,interaction stage,e-commercestageore-business stage.
Provide reasons for your answer.

Question 2: Determine whether
the website is B2C, C2C, C2B or B2B and why.

Report format

Your report must include, as a
minimum, the following:

·
Be written in the required format for a
short business report.

·
Include a title page, executive summary,
table of contents, introduction, headings, subheadings where necessary,
conclusion, reference list and appendices where appropriate.

·
Include in-text references and a
correctly formatted reference list. (NB: you must
referenceall information you obtain about business models,companies and supporting sources in accordance to the
Harvard Referencing.

·
Include at least five (5) references other
than the textbook, sourced from relevant academic journals.

·
Demonstrate:

·
Research in the topic area (i.e. you have
not just referred to the text book).

·
An ability to use the theory and other
references to support your analysis.

·
An understanding of the material and
concepts in this course.

Assessment criteria

Criterion	Possiblemark	YourMark
ExecutiveSummary	1
Introduction-includesreportaim(s),andanoverviewofthereportstructure	3
Overview and description of the nominatedwebsite	5
Identify and elaborate the main feature or features of thewebsite	5
Identify the positive and negative aspects of thewebsite	5
Question1	2.5
Question2	2.5
Conclusion	1
Reportstructure	3
Referencing	2
Total	30
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