Question 1
1. Describe the principles of the Crisis and Emergency Risk Communication (CERC) Model. Relate
the CERC principles to the stages of a crisis by discussing how the CERC principles can have an
impact during the Chronic stage of a crisis.
Your response should be at least 250 words in length.
1. Describe the principles of the Crisis and Emergency Risk Communication (CERC) Model. Relate
the CERC principles to the stages of a crisis by discussing how the CERC principles can have an
impact during the Chronic stage of a crisis.
Your response should be at least 250 words in length.
Question 2
1. Explain the Risk Perception Model. Discuss at least three risk perception factors and how those
factors impact the audience’s perception of the crisis. Provide examples.
Your response should be at least 250 words in length.
1. Explain the Risk Perception Model. Discuss at least three risk perception factors and how those
factors impact the audience’s perception of the crisis. Provide examples.
Your response should be at least 250 words in length.
Question 3
1. Define the terms crisis and risk. Explain how risk communications differ from crisis
communications?
Your response should be at least 250 words in length.
1. Define the terms crisis and risk. Explain how risk communications differ from crisis
communications?
Your response should be at least 250 words in length.
Question 4
1. Outline and discuss at least three significant factors that will influence the crisis communication
process once the purpose and objectives of the message are determined.
Your response should be at least 250 words in length.
1. Outline and discuss at least three significant factors that will influence the crisis communication
process once the purpose and objectives of the message are determined.
Your response should be at least 250 words in length.
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