Milestone 4 of Nike’s Strategic Analysis Project. Along with this milestone requirement, I would like to ask to write an abstract (executive summary) and conclusion, to cover all milestones written, as I will be combining them in one paper.
Strategic Analysis Project Guidelines
Overview
The project requires students to use concepts from each module, answer questions about their chosen company, and complete a strategic analysis of that company in a variety of areas.
You have been hired as a consultant at the company you have been researching. This report is an in-depth look at the strategy and corporate management based on your detailed research completed throughout the semester. This paper is designed as a full report with recommendations that the executive team will use to enhance the existing strategic management. This project is divided into four milestones, submitted in Modules One, Four, Five, and Seven.
Main Elements
Your report should include, as a minimum, the following:
1. Strategy Execution: Building the Capability to Execute Strategy (2 pages) Summarize the company’s strategic plan based on its internal resources, capabilities, and structure. Be sure to answer the following questions: • How do the company’s hiring and training practices support its strategy? • How is the company structured? • Would a different structure work to better implement the strategic plan? Why? If not, why does the current structure work? • Offer any additional changes that may help the company to deliver its strategic objectives.
2. Strategy Execution: Managing Internal Operations (2 pages) Summarize an employee’s experience within the company and its leadership. Be sure to answer the following questions: • What best practices can you derive from the company? • How has the company used information systems to better execute its strategy? • How does management motivate their teams? • Review the compensation packages of the executive team of the company. o What are the monetary and non-monetary elements of the top three executives? o Rate the company within the industry based upon its compensation packages. • What future changes in these areas do you see for the company? Offer any suggestions for change in the above areas.
3. Strategy Execution: Leadership (2 page) Summarize your recommendations to the CEO and board of directors on how to improve strategy for your chosen company. Be sure to answer the following questions: • What will this company be doing differently in three to five years to become more competitive based on your recommendations in previous components? (“no change” is not an option) • What do you recommend the company’s leadership focus on to achieve this strategic position?
Write the paper in your own words. Include your own critical analysis and remarks in the paper. If you copy and paste any quotes from the search results, make sure to put those in quotation marks and provide a citation and reference for the source.
Following are general format guidelines: • Cover Page • Abstract (Executive Summary) • Table of Contents • Components (11) • References • Appendices
Milestones Milestone One: Company Identification (Component 1, and 2) – 6 pages Milestone Two: Components 3, 4, and 5 – 6 pages Milestone Three: Components 6, 7, and 8 – 6 pages Milestone Four: Components 9, 10, and 11 – 6 pages
Categories: