MANAGEMENT INFORMATION SYSTEM
And Have Access For This Book ISBN-10: 0-13-305105-6 Business Intelligence: A Managerial Perspective on Analytic (3rd Edition)
1. In class we discussed things that company do with respect to collecting and analyzing data about
their customers. Give 1 example that you feel might be crossing the line with respect to ethical
behavior (it may be legal) and explain why it is troubling to you.
You can get familiar ex and be so short !!! I NEED THE ANSWER OVER HERE JUST DELETE WHAT I
WROTE AND ANSWER.
2- What is the difference between an independent data mart and a dependent data mart?
3- Data mining methods are said to be either hypothesis driven (supervised) or discovery driven
(unsupervised). What is the difference between these two types of methods?
4- A closed-loop process is often used to optimize business performance. Briefly describe what is
meant by a closed-loop process.
5- What are KPIs (Key Performance Indicators) and how are they used?
6- When we do data mining, we often split the dataset into 3 pieces (subsets): Training, Test, and
Validation. Why do we do this? Explain what each of the 3 datasets might be used for in the DM
process.
7- What are decision trees used for (what type of analysis)? You can give examples of how they
might be used if this will help.
8- What is cluster analysis used for (what type of analysis)? You can give examples of how they might
be used if this will help.
9- What is association analysis used for (what type of analysis)? You can give examples of how they
might be used if this will help.
10- What is the difference between structured and unstructured data (give examples)?
11- Mining information from text data is difficult. Name and explain 3 challenges data scientists face
when working with text data.
12-What is the definition of “Web mining” and what makes it so difficult?
13-What is Hadoop (I’m just looking for a high-level definition)?
14- What is Reality Mining (I’m just looking for a high-level definition)?
There are two types of recommendation systems (collaborative filtering and content filtering). What
is the difference between the two?
15-What is Hadoop (I’m just looking for a high-level definition)?
16- During the class we discussed several legal issues related to analytics (liability, who owns
knowledge, crossing jurisdictional boundaries, etc.). Pick 1 issue and discuss your opinion on the
issue.
