Unit 2 quiz
Question 1 All of the following are using a subscription revenue
model for e-books EXCEPT:
Question 2 Your company has just implemented a new, more
efficient set of business processes that other firms cannot yet obtain. This
will enable your firm to adopt a strategy of:
Question 3 A firm’s __________ describes how a firm will
produce a superior return on invested capital.
Question 4 Which element of the business model addresses the
question of why a customer should buy from the firm?
Question 5 The ability to retain user attention and
engagement is an important attribute for which revenue model?
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