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Competitor Analysis – Identify 2-3 important competitors and explain why you believe them to be important – Construct a complete competitor profile (goals, assumptions, resources, strategy) for each competitor, complete with conclusions

My company is Adidas- Competitor analysis needs to be done on Nike and Underarmour, about two-three pages double- spaced

Statistics and numbers will be very good to show in the competitor analysis to see how companies are doing. Feel free to use ratios if you can.

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