• Question
1
2 out of 2 points
Surveys
show that owners of small businesses believe that:
• Question
2
2 out of 2 points
Companies
started by women differ from companies started by men in that:
• Question
3
2 out of 2 points
Which
of the following corporate trends have contributed to the growth of
entrepreneurship?
• Question
4
2 out of 2 points
Customer
service, convenience, speed and quality are all examples of:
• Question
5
2 out of 2 points
Launching
and running a business can be an extremely rewarding experience, but it also
can:
• Question
6
2 out of 2 points
One key
to success with a business startup is to begin with enough ________:
• Question
7
2 out of 2 points
When
running a home-based business:
• Question
8
2 out of 2 points
Kyoto
has started an interior decoration business. Everything about the business,
from its name to the color schemes used in the corporate letterhead, is an
expression of her personality. She sees this business as her greatest personal
achievement. Kyoto is experiencing the opportunity ________ of small business
ownership.
• Question
9
2 out of 2 points
Which
of the following trends is feeding the growth of entrepreneurial activity?
• Question
10
2 out of 2 points
“Copreneurs”
are marked by:
• Question
11
2 out of 2 points
Juan is
able to work well in a constantly changing atmosphere and has little concern
for what tomorrow will bring. Juan demonstrates which of the following
characteristics of a typical entrepreneur?
• Question
12
2 out of 2 points
The key
ingredient-the crucial element-to avoiding the failure of a new business is:
• Question
13
2 out of 2 points
When
building a home-based business, it is important that the entrepreneur:
• Question
14
2 out of 2 points
Primary
cause of business failure is:
• Question
15
2 out of 2 points
Researchers
who study entrepreneurs have discovered that:
• Question
16
2 out of 2 points
A small
company following a ________ strategy seeks to build customer loyalty by
positioning its goods and services in a unique fashion.
• Question
17
2 out of 2 points
________
are specific measurable targets to be accomplished in a defined time period.
• Question
18
2 out of 2 points
Which
of the following best expresses the relationship of a company vision to its
mission?
• Question
19
2 out of 2 points
A small
business’s “aggregation of factors that sets it apart from its
competitors” is its:
• Question
20
2 out of 2 points
The
final step of the strategic planning process is:
• Question
21
2 out of 2 points
Small
firms pursuing a cost leadership strategy have an advantage in reaching
customers whose primary purchase criterion is:
• Question
22
2 out of 2 points
When
the small business owner assesses her company’s strengths and weaknesses, she
is dealing with the ________ business environment.
• Question
23
2 out of 2 points
________
focuses everyone’s attention and efforts on the same target market. It is an
expression of what the owner believes in.
• Question
24
2 out of 2 points
These
are products of the interaction of various forces, trends, and events that are
outside the control of the small business.
• Question
25
2 out of 2 points
The
strategic planning process for small businesses is:
• Question
26
2 out of 2 points
How is
the strategic planning process for small companies different from that for
large companies?
• Question
27
2 out of 2 points
________
are negative internal factors that inhibit the accomplishment of a firm’s
objectives.
• Question
28
2 out of 2 points
________
are the broad, long-range attributes the small business seeks to accomplish;
________ are the specific, measurable milestones the company wants to achieve.
• Question
29
2 out of 2 points
The
small firm’s “master plan” is its:
• Question
30
2 out of 2 points
________
are positive internal factors that contribute towards accomplishing the
company’s objectives.
