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Individual Learning Project 1 Instructions

Company Analysis and Evaluation Project

In this project, you will select an organization, or a
segment of an organization, and interview key employees in order to gather
information concerning the organization’s critical success factors (CSFs). Be
sure to inform your interviewees that any proprietary information included in
this project will be kept confidential. You will then develop a SWOT analysis
to clarify and aid in the identification of the organization’s/segment’s CSFs.
The written project requires you to prepare and submit the following in order:

1. Brief
description of the organization/segment (1 paragraph)

2. SWOT analysis
in chart form containing the following 4 categories: Strengths, Weaknesses,
Opportunities, and Threats. Each item must be clearly and concisely stated.

3. Balanced
Scorecard in chart form. Clearly and concisely list CSFs in each of the 4
categories identified in the text. For each CSF, explain in a separate column
how the measurement of the CSF will transpire.

4. A discussion
of the CSFs chosen for the organization/segment – Why were these particular
factors selected? Why are they important in accessing the success of the company?
(2–3 pages)

5. An evaluation
of the organization/segment to determine if it is achieving each of the CSFs.
Analyze each CSF and use data from the measures indicated in the Balanced
Scorecard as support for the conclusions. (2–3 pages)

Additional guidelines:

The project must be at least 5 pages, excluding the 2
charts.

The project must be written in current APA format.

Avoid using first and second person (e.g., “I,” “we,” “you,”
etc.).

You must reference a minimum of your textbooks and 2
additional scholarly sources. Wikipedia, Investopedia, and the like are not
considered scholarly sources and should not be used. Any use of these sources
will be grounds for a 100-point deduction.

Any personal communication must be cited appropriately
within the text; however, citations of personal communication are not needed
for the reference section.

The project must include a properly formatted cover page.

An abstract and table of contents are not needed.

The final assignment must be submitted via the SafeAssign
submission link.

If the information within the SWOT chart or the Balanced
Scorecard chart needs to be cited, you may deviate from current APA format and
use superscripts, with the citations placed underneath the chart. This is the
only deviation from the current APA manual that is allowed.

See the Course Syllabus for the Late Assignment Policy. See
the grading rubric for more information concerning the point breakdowns.

Individual Learning Project 1 is due by 11:59 p.m. (ET) on
Sunday of Module/Week 4.

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