Unit 1 assessment
Question 1 Do you feel an organization should maintain their
original mission and vision statement(s), or do you feel these statements
should be periodically updated? Please explain your answer.
Your response should be at least 75 words in length.
Question 2 Distinguish between the concepts of mission and
vision. Provide examples in your explanation.
Your response should be at least 75 words in length.
Question 3 Describe the strategic management process, and
include how it is used by organizations.
Your response should be at least 75 words in length.
Question 4 Within this unit, we discussed how businesses may
need to adapt to changing times in order to stay competitive. Their initial
practices may have worked well previously, but may not serve them well in the
long term. The newspaper industry is one that may face extinction. Explain why
they may need to rethink their business strategy, and provide some advice on
possible strategic management changes. Be specific to include goals/objects,
strengths, and weaknesses.
Your response should be at least 200 words in length.
Question 5 Colleges and universities, like all business,
have strengths, weaknesses, and competitors. What would you consider to be an online
university’s internal strengths and weaknesses? Why? Also, who would you say
are the competitors to online universities? What are three external
opportunities and three external threats?
Your response should be at least 200 words in length.
