CSR Media Campaign
1. CSR Media Campaign
Develop an advertising/public service/media campaign for the
CSR initiatives for Home depot .
Introduction
• Provide a synopsis of the company and the CSR initiatives
upon which you intend to focus during this media campaign.
Objectives
• Describe the objective of the ads. What is the message
that you are trying to convey?
Media and Audience
• Describe the media you would you use for each CSR
initiative in the campaign. Describe the target audience for each CSR
initiative in the campaign.
Implementation
• Describe the strategies for implementing the campaign.
Conclusion
• Summarize the importance of communicating CSR initiatives
to stakeholders.
References
Cite at least two resources.
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