Resources
1. Under stable conditions, concentrated growth poses lower
risk than any other grand strategy (Pearce & Robinson p. 190 *). Explain
why this is the case.
2. How do you think Online Universities has created today’s
competitive advantage? Why are those things effective? What must Online
Universities do to sustain a competitive advantage?
3. Fifteen principal grand strategies are listed on Pearce
& Robinson pp. 187-8 *. Is it possible for a single- business firm to use
two or more at the same time? If yes, give an example. If no, why not?
4. Procter & Gamble’s laundry detergent business is in
Quadrant IV of the Model of Grand Strategy Clusters (Pearce & Robinson Exh.
8.11 *). Provide an original example of concentric diversification and joint
venture for that business. Is there a grand strategy, not listed in Quadrant
IV, which would also be appropriate? Explain.
*Strategic management: Formulation, implementation, and
control (12th ed.). Boston, MA: McGraw-Hill/Irwin (Pearce & Robinson 2011).
