Pitney Bowes: Employer Health Strategy
Strategy” from the Harvard Business School, by Michael E. Porter and
Jennifer Baron, February 24, 2009.
a) Why was Pitney Bowes spending so much on employee health
at a time when most organizations were cutting health benefits?
b) How did the company’s health and wellness programs add
value?
c) Evaluate the company’s approach to selecting and
designing a health plan, and pharmacy benefits.
d) How would you improve the company’s plan? What challenges
and constraints must be addressed?
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