Kodak: It misread the trend away from film toward digital
photography, and once the trend became obvious, they were too slow to react. It
lost the value of the most powerful brand name in photography.
Blockbuster: The entire home video rental industry is in
danger of becoming obsolete as wireless download over the Internet will soon
bring movies directly to a home TV screen.
Walmart: It’s entire strategy is based on low-cost
procurement and operations, which generates high revenues, which gives them
greater economies of scale and buying power. This allows them to lower prices
more, or keep them low, and the cycle continues to repeat itself over and over
again. They have also captured additional business by moving toward the one
stop shopping experience: banking, car repair, manicure, eyeglass exams,
McDonald’s on site, etc.
