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Marketing – PR Functions
1. How does the PR function in an e-business organization
differ from a brick-and-mortar organization? How has PR affected your life and
your family? What current events are greatly affected by PR? What is the future
of PR?

2. How does the lack of cultural understanding impact the
coverage of a media issue? How are PR and international politics intertwined?
How does PR influence the economy in various countries?

3. Are PR professionals influenced by the political
correctness of their organizations? Why or why not? What stereotypes do you see
in the advertising media? What is the impact of these stereotypes? How can PR
help to promote workplace diversity?

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