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Evaluating Trends

Imagine you are going into business in an industry of your
choice. Assume that your business is located in the city or state where you
live.

Identify at least three different sources of information you
might use to learn more about the industry. Research these sources and complete
the following:

*Identify and evaluate the environmental, demographic,
psychographic, and local geographic trends in your area that relate to the
industry.

*Identify a business opportunity, based on your research, in
your chosen industry that could be implemented in your area.

*Explain the risks and rewards associated with your business
opportunity.

*Explain if your business opportunity is feasible

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