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3M Canada alternate strategy
Using the SCOPE Sales Strategy Model by Laurence Williams
and “3M Canada: Industrial Business Division” by R. Chandrasekhar
case study, please help with the following questions:

1. Which factors are now requiring 3M Canada to re-think its
strategy?

2. Which Value discipline should they now consider using
within the MRO (Maintenance, Repair, and Overall) segment?

3. How does this new value discipline affect the components
of SCOPE – the sales strategy model?

4. What should 3M Canada’s sales people and teams stop doing
if they are to successfully implement the strategy outlined in your answer to
question 3?

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